Analytics

SMS Campaign Analytics: Live Delivery, Reply and Volume Reporting

See message volume, delivery activity and replies as your campaigns run. Know which campaigns start conversations and decide what to send next.

Overview

Your SMS Performance Overview in One Clean View

See the last 30 days of activity without building a report. Numbers update as your campaigns run.

Messages sent

Total volume across your campaigns.

Delivery rate

How much of what you sent was delivered.

Replies

How many contacts responded.

Live

Live Campaign Visibility

Follow active campaigns while they are moving, not after the day ends. Spot problems early and act on them.

Sending activity

See what is going out right now.

Campaign progress

Know how far each campaign has come.

Delivery activity

Watch delivery as it happens.

Replies

Reply Tracking: See Which Campaigns Start Conversations

A reply is the clearest sign a message worked. Reach Bullet shows which campaigns generate responses.

Replies by campaign

Compare campaigns side by side.

Straight to the inbox

Jump from a number to the conversation.

Two-way inbox →
Volume

Volume Reporting Across Campaigns and Time

Keep track of how much your operation sends. Useful when you run several campaigns at once.

Volume per campaign

See what each campaign sent.

Volume over time periods

Understand your pace and capacity.

Improve

How to Use SMS Analytics to Improve Your Campaigns

Start with delivery, then look at engagement. Small changes between campaigns add up.

1

Check delivery first

A dip can point to list quality, so clean numbers with phone lookup.

2

Compare replies

Find the messages and audiences that start conversations.

3

Adjust and send again

Change one thing at a time and compare.

FAQs

Everything you need to know about SMS analytics.

What is SMS analytics?

It is reporting on how your text campaigns perform, such as how many messages were sent, delivered and replied to.

What metrics does Reach Bullet show?

Messages sent, delivery rate, replies and message volume, including a 30-day performance view and campaign-level activity.

Can I see results while a campaign is still sending?

Yes. Live campaign visibility shows sending activity and progress as it happens.

How do I know which campaigns get replies?

Reply tracking shows which campaigns are generating conversations, so you can compare them.

What should I do if my delivery rate drops?

Check your list quality first, for example with phone lookup, then review your message and consent practices against our Messaging Compliance page.

Can I send analytics data to other tools?

Yes. Use webhooks and the API to send events to your own systems.

Connected data

Send Campaign Data to the Rest of Your Stack

Use webhooks and the API to push events into the tools where you report. Keep one source of truth.